When it comes to iconic car brands, Lexus is a relative newcomer that has made an impact quickly. The brand was launched in 1989 as the luxury division of Toyota, releasing two sedans – the LS 400 and the ES250 – along with a commitment to pursue perfection in both technology and customer services.
A single consumer complaint launched a special service campaign that earned Lexus the distinction of bringing a new standard of personalization to customer service. Today, other brands are still trying to copy the customer service model first pioneered by Lexus. Pre-owned cars that are certified by their manufacturers (like Lincoln Pre-Owned, Ford, Chevy, Mercedes and more) are following another industry first set by Lexus back in 1993, when their industry-leading certified pre-owned Lexus program was introduced.
Lexus is Leading the Way in Customer Service and Design
The first LS400 luxury sedan was released in 1989 and led the way for Lexus winning numerous major motoring awards. This acclaim even impacted Mercedes-Benz and BMW's sales in the US where these automakers' sales dropped 29 percent and 19 percent respectively.
As a result of their customer-centric approach from the beginning, Lexus instantly established customer loyalty that exists until today! In fact, thanks to their early efforts, studies have shown that Lexus has one of the highest customer retention rates in the automotive industry, leaving behind more established brands like Cadillac and Nissan.
Find Used Lexus Near Me
Jidd Motors offer a wide range of luxury pre-owned and used Toyota models in Chicago. Call us today or stop by either of our locations and test drive any of our hundred plus pre-driven Lexus models:
Find Lexus Dealers Near Me
Looking to buy a luxury Lexus near Chicago? Start your search no further than Jidd Motors in Des Plaines, IL, we carry the largest used Lexus selection in the Chicago area. Contact Us today and one of our associates will gladly help answering any questions you may have.
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